POST CREDITS WEEKLY

POST CREDITS: The Oldest Business Model in Entertainment is Back.

And brands should be paying very close attention.

POST CREDITS: Access is Dead. Long live Access.

If you're a CMO, a creator, or a platform, NBC's cancellation of 30-year old Access Hollywood is actually about *you*.

POST CREDITS: The Bigger They Get, The More Creators Matter

PLUS: Creator economy M&A up 17% — and infrastructure is the new target, TikTok Shop is about to pass Target, MLB hands TikTok the keys to the clubhouse, Hollywood knows creators are its survival