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Ian Schafer
Ian Schafer
POST CREDITS: S1E8: Rich Greenfield, LightShed Partners

Oct 29, 2026

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7 min read

POST CREDITS: S1E8: Rich Greenfield, LightShed Partners

This week: the analyst who's been calling media's big shifts since 1995, a $110 billion bet on a library, and what a director's four-word answer says about who wins the creator war.

Ian Schafer
Ian Schafer
POST CREDITS: S1E7: Issa Rae, HOORAE

Oct 22, 2026

•

6 min read

POST CREDITS: S1E7: Issa Rae, HOORAE

This week: Issa Rae on making for both the feed and the calendar, the 27-episode pilot she paid for herself, and what "budgeted attention" says about where the money goes next.

Ian Schafer
Ian Schafer

Post Credits

Post Credits highlights the deals, stories, and strategies behind the rise of creator-led, brand-powered entertainment.

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